cult." Apparently everyone has their VooDoo sticks pointed at Z1 based on their history of poor customer service. When some new exposure of a poor customer service event takes place, the sticks start getting waved and people start chanting. There are the cult ring-leaders that participate in igniting the fire of holy ceremonies and they wish to dispell the demons of wrath from the royal community.
..... or something like that. I'm just enjoying sitting back with my popcorn and watching the show.. every now and then I'll have to give a "hell yeah!" shout out as the truth unravels before my eyes.